Patients today are finding dentists and health professionals through the Internet. If you don’t make your practice available through the search mediums that patients are utilizing, then the chances of getting found are rather slim. The first step in enhancing your dental office’s internet visibility is by getting a website and having an internet marketing company such as DoctorHero take care of the search engine optimization (SEO) to ensure it gets to page 1 of major search engines.
The next step in your dental internet marketing strategy is to get listed in a dentist directory. When you get listed in a prominent business directory you get the following:
Patient Reviewing Capabilities
Patients need assurance that your practice is what it says it is and that they can put their trust in you. You can build immediate trust in prospective patients if they see that your practice has reviews. In addition to building trust, patient reviews help in boosting your sites rankings as Google scours the web for such reviews and factors them into their search engine algorithm.
More Online Visibility
Getting listed in various directories enhances your online visibility and allows for a detailed profile that acts like a website. Your profile on Findmydentist.com contains:
- Contact Form
- Google Map
- Practice Description
- Patient Reviewing Capabilities
- Phone Number
- Website Address
When a patient visits your directory profile through the search engines, they are able to make an informed decision on whether or not your practice suits their needs.